The aim was to promote the concept of regular blood donations.

Blood donation is either paid in Georgia or makes use of replacement donors, often friends and family members, not a safe source of blood. Many years experience in developing countries have demonstrated that the main condition for blood safety in a country is to develop free blood donation institute of repeat donors. The paid donations should be replaced with denotative blood without any other than altruistic motives, freely given – in the desire to help others, even unknown persons.