On December 16, Caucasus University hosted the workshop “Personal Branding & Employment with AI.” The session was led by Nina Shurghaia - Founder of Study X International, Founder & CEO of the Institute for Digital Diplomacy (IDD), Co-Founder, personal branding expert, and international academic advisor.

The workshop enabled students to identify their key strengths, define their interests, career vision, and strategic goals, and develop a strong personal brand. Participants also gained practical guidance on effective professional positioning, including CV and motivation letter development, strategic management and monetization of social media platforms, and the smart integration of artificial intelligence tools into career planning and personal branding strategies.