What Japan Can Teach Us About Building Startups

18 September 2026

What can young entrepreneurs learn from Japan’s approach to innovation - and how can these lessons be applied when building a startup?

 

The public lecture will explore practical insights from Japan’s innovation and entrepreneurship culture, focusing on the principles that can help founders turn ideas into stronger, more sustainable businesses.

 

The session will cover:

 

  • Solving real customer problems
  • Applying Kaizen - continuous improvement
  • Building quality, trust, and long-term value
  • Leveraging startup and innovation ecosystems
  • Thinking globally from an early stage

 

The session will also look in the opposite direction: what can Japan learn from the Caucasus? We’ll discuss the strengths of our region’s entrepreneurial culture, including agility, fast experimentation, global thinking, and cross-cultural adaptability.

 

Join us to discover how different approaches to innovation can inspire new ways of thinking about entrepreneurship and building startups.

 

The public lecture will be conducted by Boonho Koh, Incubation Manager at Tsucrea Co, Ltd. (Japan). 

 

  • September 18, 2026; 
  • Time: 17:00;
  • Caucasus University, Room A5.

 

Working Language: English.

 

To attend the session, please register via the link.