DISCUSSION - ITB BERLIN AND GEORGIA AS THE HOST COUNTRY OF THE GLOBAL FORUM

5 April 2023

On April 5 at 17:00, a discussion will be held in the conference hall of Caucasus University on the topic of ITB Berlin and Georgia as the host country of the global forum; Contemporary challenges of tourism and the role of tourism exhibitions.

 

The invited speakers will be those who hosted the ITB Berlin international exhibition and were actively involved in organizational matters, namely:

 

Ana Kekelia - Head of the Brand Division of the Georgian National Tourism Administration;

Teona Nanava - advisor to the head of the Georgian National Tourism Administration;

Nata Kvachantiradze - Chairman of the Georgian Tourism Association;

Moderator of the discussion: Caucasus University Professor, Giorgi Bregadze.

 

The meeting will discuss the ITB BERLIN exhibition, where Georgia was presented as the host country this year, as well as the strategy of the National Tourism Administration, their views on tourism, marketing activities aimed at developing tourism in the country.

 

The meeting will be held in an interactive mode, the participants will have the opportunity to ask the invited guests questions on topics of interest to them.

 

Those who wish to participate, please register via the link.